Fractional · Interim · Full-Time

Embedded operator.
Not an advisor.

Whether you need a part-time embedded executive, a full-time interim leader during a transition, or the right permanent CEO, COO, or CRO — I operate inside the business, not from the outside looking in.

Choose the Right Role

CEO, COO, or CRO — fractional, interim, or full-time.

Each engagement is scoped to your specific leadership need and structure. Some companies need part-time embedded support; others need full-time leadership for a sprint or for the long term.

CEO
Fractional, interim, or permanent. For companies that need full operating leadership — while the founder shifts focus, during a leadership transition, or as a permanent hire for the next growth stage.
  • Assume operating accountability for growth and execution
  • Own the leadership team, cadences, and performance
  • Manage board and investor relationships
  • Drive company-wide OKRs and accountability
  • Serve as interim bridge or step into a permanent role
COO
Fractional or full-time. For companies with strong revenue momentum that need operational infrastructure — the systems, processes, and people management that turn effort into repeatable results.
  • Build cross-functional operational cadences
  • Design accountability structures and KPI frameworks
  • Lead or support key hires and team builds
  • Identify and eliminate operational bottlenecks
  • Prepare the operating model for scale or exit
CRO
Fractional or full-time. For companies that need a repeatable revenue engine — moving beyond founder-dependent sales to systematic pipeline, conversion, and expansion.
  • Define ICP and build pipeline architecture
  • Design and document the sales playbook
  • Own revenue forecasting and predictability
  • Build and manage the revenue team
  • Align marketing, sales, and customer success
Problems I Solve

The situations where the right executive — fractional or full-time — changes the outcome.

Revenue Has Stalled or Become Unpredictable

Pipeline exists but conversion is inconsistent. Deals are taking too long. Forecast accuracy is low. There's no playbook — just individual heroics.

You've Hired, But Execution Hasn't Improved

You've added headcount and the company still moves at the same pace. The issue is operating infrastructure, not people count.

Board or Investors Are Losing Confidence

Reporting is inconsistent, strategic commitments are missed, and the relationship with capital is deteriorating. You need credible operating leadership visible to the board.

Preparing for a Raise or Exit

The business needs to be investor-ready: clean metrics, defensible growth story, strong leadership team. You need someone who's done this before.

Entering Financial Services

You have a product that could win in banking, but you've underestimated the GTM complexity. The sales cycle, compliance requirements, and buyer dynamics are different from every other vertical.

You Need a Full-Time Executive — Right Now

A key leader has departed, a PE firm needs an operator in place for a portfolio company, or the business has reached the stage where fractional isn't enough. I'm open to interim or permanent CEO, COO, or CRO roles at the right growth-stage company.

Engagement Structures

Fractional / Embedded
1–2 dedicated days/week · 90-day minimum, renewable quarterly · Up to 2–3 simultaneous engagements
Interim Full-Time
Full-time for a defined sprint or transition period · Typically 3–12 months · One engagement at a time
Permanent Full-Time
Open to the right CEO, COO, or CRO role · Growth-stage B2B SaaS or AI company · $10M–$25M+ ARR preferred
Investment
Discussed during alignment call
Scoped to role, structure, and complexity
Check Availability
How It Works

Operating inside the business, not advising from the outside.

01

Alignment Call

30 minutes to confirm that the problem, timing, and fit are right. I decline engagements that aren't the right match.

02

90-Day Sprint

We define clear outcomes for the first 90 days. Not a strategy deck — specific, measurable results you can hold me accountable to.

03

Embedded Work

I'm in your leadership meetings, working in your tools, reachable between sessions. Not a monthly check-in call. Actual embedded work.

04

Quarterly Review

At 90 days, we assess results and decide whether to continue, shift focus, or transition out. No long-term lock-in. Ongoing only if it's working.

Ideal Client Profile

Who gets the most from this engagement.

Strong fit

  • B2B SaaS or AI company with $1M–$25M ARR
  • Founder-led or recently PE-backed
  • Clear product-market fit; stuck on GTM or operations
  • CEO or founder who engages directly, not through layers
  • Serious about building systems, not just getting advice
  • Ready to move within 2–4 weeks of alignment

Not the Right Fit

  • Pre-revenue or pre-product stage
  • Expecting strategy decks without implementation
  • Not willing to change how the operating model works
  • Consumer / non-B2B business models
● Currently accepting 1–2 new engagements

Let's see if there's a fit.

Engagements start with a 30-minute call. No obligation, no pitch. If it's not the right fit, I'll say so directly.

Schedule a 30-Minute Call